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Sheldon D. Kralstein, CEO
Sheldon
Kralstein's entrance into the software industry was in
1974 where he co-founded MDCR Inc. MDCR was formed to
design and create one of the first spreadsheet programs
for IBM mainframe computers. The company developed, sold
and marketed the product to Global Fortune 2000
companies. The product, named IMPACT, became a major
player and significant leader in the spreadsheet and
decision support marketplace. Mr. Kralstein was Vice
President of Sales and Marketing and drove sales for 10
years.
With the rapid
adoption of the personal computer, Mr. Kralstein left
MDCR to engage in the new challenges of the PC Industry.
In 1984, he founded Xecutec Business Systems. Xecutec
represented numerous Mid-Market ERP packages including
MAS90/200, Great Plains, Accpac, SBT, Realworld, MC
Software, Macola, Telemagic, Goldmine, and others.
Xecutec soon became a top reseller and won numerous
awards. As President and CEO, Mr. Kralstein created
sales and marketing strategies that led the company to
national recognition.
In 1997, Kralstein and
Mark Chinsky, CEO of Ontrack Consulting, created one of
the early mergers and formed XecuTrack Accounting
Systems. This organization was one of the earliest
"Super VAR's" with 5 offices, 50 employees and revenues
of $8.66 Million. They were not only the #1 Sage Software VAR, but also became the fastest growing
Navision VAR in 1998 and 1999 with 48, new sales
and implementations.
In 1999, Mr. Kralstein
was one of the original founders of The Aston Group
(North America). In early 2000, he sold Xecutec to Aston
and went on to drive the Eastern Region as a Vice
President and member of the senior management team. In
2001, Mr. Kralstein became Aston's North American VP of
Sales.
In October of 2002,
Mr. Kralstein founded Success Driven By Technology
(SDbT), where he brought a wealth of knowledge and
experience helping businesses become more successful
marketing and selling business technology solutions. A
group of SDbT's clients were interested in forming a
National Practice. Mr. Kralstein accepted the position
of CEO on August 1, 2004.
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